The Future of Event Tech

Event technology is evolving at an incredible pace. What worked yesterday might not be enough to stay competitive tomorrow.

AI, automation, sustainability goals and changing attendee expectations are reshaping how event brands connect with customers. Understanding these changes and anticipating what’s next has never been more important as the landscape shifts.

Don’t get left behind

We’ve gathered insights from our team, customers and partners to help you navigate the challenges and opportunities ahead.

Whether you’re an event manager or experiential marketer; whether you work in-house or for an agency – staying on top of these developments will enable you to adapt and thrive in a constantly changing environment.

What you’ll find inside

• Predictions about the future of AI and machine learning in event tech.
• Opportunities to improve the efficiency of your event tech stack with unified workflows.
• Solutions to creating event apps that participants actually want to download and use.
• Strategies to meet attendee demand for richer customer experiences.
• Opportunities to leverage your existing tech to make your events more sustainable.
• Approaches to protecting you event brand and attendees from fast-growing cyber threats.